Returning Disney CEO Bob Iger announces plans for sweeping overhaul of company and industry, including reinvention of theme parks business
By Jeff Lowenbaum
Updated, October 1, 2017, at 16:50 ET
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Disney CEO Bob Iger speaks during a press conference announcing the company’s plan for a new company called, “The Walt Disney Company,” at the Consumer Electronics Show in Las Vegas on January 10, 2014. THE CANADIAN PRESS/Eric Jamison
Iger: Making big changes
Disney CEO Bob Iger speaks during a press conference announcing the company’s plan for a new company called, “The Walt Disney Company,” at the Consumer Electronics Show in Las Vegas on January 10, 2014. THE CANADIAN PRESS/Eric Jamison
Iger: Make good on the promise
Disney CEO Bob Iger speaks at the Consumer Electronics Show in Las Vegas on January 10, 2014. THE CANADIAN PRESS/Eric Jamison
Iger: Bring change to the board
Disney CEO Bob Iger speaks at the Consumer Electronics Show in Las Vegas on January 10, 2014. THE CANADIAN PRESS/Eric Jamison
Iger: Make it better for the consumer
Disney CEO Bob Iger speaks at the Consumer Electronics Show in Las Vegas on January 10, 2014. THE CANADIAN PRESS/Eric Jamison
A wave of new products, like the recently introduced Disney Infinity and Disney Vinyl, and more advanced technologies, such as virtual reality
Disney will spend the next seven years reimagining the traditional business model of the traditional theme parks.
Disney has made a series of big changes in recent years, including the purchase of Lucasfilm, the acquisition of Marvel, the acquisition of Pixar and making big changes to Star Wars.
But it is the company’s announcement Friday of a new company called the Walt Disney Company, the subject of which is a sweeping overhaul, that is the most significant and surprising.
The company will spend the next seven years reimagining the traditional business model of the traditional theme parks.
“Disney should be at the forefront of the next generation of digital consumer entertainment — one where the brand is embedded in everything we do,” Iger said
